The United Fresh Technical Advisory Group (TAG) was set up in 2018 to support members in crucial areas impacting our industry currently and into the future.

TAG has enabled us to draw expertise from both our United Fresh Executive and membership base. TAG is chaired by Dr Hans Maurer, United Fresh Knowledge Officer and managed by our United Fresh management team in collaboration with The AgriChain Centre.

You can find out more about the work we are doing by following the links below.


Climate Control & Refrigeration Gases

Compliance - Weights & Measures

Country of Origin Labelling - CoOL


Crates & Pallets

Food Safety

International Produce Standards


Sustainable Farming Fund Traceability Project



If you would like to discuss our work please contact our United Fresh office on freephone 0800 507 555.


United Fresh Technical Advisory Group Webinar

Held 21st July 2022

This webinar covered our work with the Commerce Commission around their Market Study into the Grocery Sector.

Dr Hans Maurer provided insight into the Grocery Code of Conduct Advisory Group he is working on for United Fresh and on behalf of the fresh fruit and vegetable industry.

Anne-Marie Arts, our Food Safety representative gave an update on our Food Safety and Biosecurity work involving Returnable Plastic Crates.

Our involvement in the Emerging Risk Identification System (ERIS) was summarised by Senior Scientist, Nicola King. ERIS is intended to provide the food industry information on new potential risks that may impact their business.

Watch the recording below:

  • 30 Mar 2022

    Sustainable Business Network Packaging Masterclass

    On 25 February 2022, the Sustainable Business Network (SBN)[1] organised a masterclass with a focus on packaging, where participants explored multiple packaging related topics and shared information on what is currently happening both in New Zealand and in international markets.

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  • 08 Dec 2021

    Food Safety Update Dec 2021

    United Fresh has been involved with various projects and activities in the food safety area this year, much of it in collaboration with the New Zealand Food Safety Science Research Centre (NZFSSRC). 

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  • 15 Jun 2021

    The Economic Implications of Food Safety Incidents

    Dr Malik Altaf Hussain (Senior Food Safety Officer at the Victorian Department of Health, Food Safety Unit, Australia), recently presented on behalf of the New Zealand Food Safety Science Research Centre (NZFSSRC) about what food safety incidents are, their contributing factors and their economic impacts.
    To follow is a summary.

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  • 06 May 2021

    Food Safety & Traceability Update - May 2021

    Update on COVID-19, SFFF Traceability, Food Safety Risk Ranking and Recycled Packaging Projects

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  • 28 Jan 2021

    Food Safety & Traceability Update - January 2021

    This edition provides an update on the work conducted towards sustainability of the fresh produce sector, as well as highlighting the importance of food safety, Traceability and how to improve them.

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  • 05 Nov 2020

    Food Safety & Traceability Update - Core Food Safety Issues -November 2020

    Within the wider Food Safety landscape, we would like to draw your attention to an emerging risk, related to the behaviour of pathogens, and especially the learning that is occurring on how some pathogens are adapting to different environmental conditions in the open world.

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  • 05 Nov 2020

    Food Safety & Traceability Update - COVID-19 -November 2020

    This is a topic that is not going to go away in a hurry, like it or not. In its own right, COVID-19 clearly represents a risk to human health, as well as a risk to our economy.

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  • 15 Oct 2020

    Food Safety Risk Framework Project

    The objective of the Food Safety Risk Framework project is to provide to industry a science based New Zealand centric framework that identifies the highest food safety risks to the industry and allows effective targeting of research funds and activities.

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  • 27 Aug 2020

    United Fresh Sustainable Food & Fibre Futures (SFFF) Draft Traceability Guidelines

    Reliable and robust Traceability systems are no longer an optional extra in the produce industry, but a baseline requirement of increasing importance.

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  • 14 Aug 2020

    COVID-19 UPDATE - NZ Food Safety Scientific Opinion on Covid-19 transmission through food packaging

    To follow is the most up-to-date information from the Ministry for Primary industries on the unlikely transmission of COVID-19 by food or food packaging.

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  • 06 Aug 2020

    New Zealand’s $6 billion Produce Industry Aligning and Improving its Traceability Systems

    A consultation document seeking the input of New Zealand’s fresh produce industry has been released this month as part of a significant project to assess and improve traceability within the industry.

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  • 26 Jun 2020

    United Fresh Food Safety Update June 2020 - Research, COVID-19 & Fresh Produce Food Safety Framework

    This edition discusses activities and initiatives underway in the food safety and traceability arena over the last year. We examine the increasing collaboration across industry in food safety and a proposed New Zealand Fresh Produce Food Safety Framework Research Project.

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  • 22 May 2020

    Potential for Foodborne Transmission of COVID-19: Literature Review Update - May 2020

    The New Zealand Food Safety Science Research Centre (NZFSSRC) have released an update of the potential for foodborne transmission of Covid-19 literature review.

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  • 04 May 2020

    NZ Food Safety Releases Results for the Food Residues Survey Programme

    New Zealand Food Safety, a business unit of the Ministry for Primary Industries, has published the results of its recent Food Residues Survey Programme (FRSP). 

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  • 08 Apr 2020 Website Produce Washing Advice Updated

    The government website for COVID-19 has been updated with the correct information for consumers around the washing of fresh fruit and vegetables once they get them home. We had asked them to remove their advice of using soapy water last week so it is great to see this has happened.

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  • 30 Mar 2020

    United Fresh Urges Kiwis to Eat More Fresh Produce and to Wash It First

    New Zealanders can safely purchase fresh fruit and vegetables during COVID-19 and our country’s only pan-produce organisation that represents the entire value-chain, United Fresh, is reminding Kiwis to wash all produce as you normally would by rinsing it under the tap before consuming it.

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  • 16 Mar 2020

    Food Safety Workshop Hits the Mark

    United Fresh and the New Zealand Food Safety Science Research Centre (NZFSSRC) jointly ran a Food Safety workshop in Auckland on 12th March 2020. 

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  • 24 Feb 2020

    Food Safety Update February 2020 - Food safety Aspects Related to High-Risk Horticulture Crops

    This edition discusses food safety aspects related to fresh berryfruit, melons and leafy vegetables. 

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  • 16 Jan 2020

    Workshop - Food Safety & Risk Factors in the New Zealand Fresh Produce Market - 12th March 2020

    United Fresh is pleased to present this valuable workshop for members in partnership with the New Zealand Food Safety Science and Research Centre.

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  • 13 Dec 2019

    Food Safety Update December 2019 - Emerging Food Risks due to Climate Change

    Climate Change increasingly affects food production. The changes to temperatures and rainfall patterns from climate change are being predicted to lead to a 2-6% decline crop yields every decade, as droughts, fires, floods, shifting seasons, and increased insect populations impact on our ability to grow crops.

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  • 24 Oct 2019

    United Fresh Food Safety Newsletter - October 2019

    In this issue we are looking at three articles on climate change and its potential impact on foodborne illness, production and business management.

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  • 19 Sep 2019

    Fresh Produce Safety Centre Seeking Director Nominations

    FPSC Ltd is seeking nominations to fill two Board vacancies, one from New Zealand (effective from 27 November 2019).

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  • 09 Sep 2019

    United Fresh Food Safety Update, September 2019

    Welcome to the first edition of our Technical Advisory Group's Food Safety Updates. This update covers the release of MPI's Draft Food Safety Strategy.

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  • 30 Jul 2019

    Update from MPI on Import Health Standards for fresh fruit and vegetables

    The Ministry for Primary Industries (MPI) has completed an administrative review of Import Health Standards (IHSs) for fresh fruit and vegetables for human consumption.

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  • 24 Jun 2019

    FPSC A-NZ 2019 Conference

    United Fresh Technical Advisory Group Representative Anne-Marie Arts will be presenting an update on the Sustainable Farming Fund Traceability Project.

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  • 04 Dec 2018

    Listeria Information Update - November 2018

    Following our attendance at the PMA-ANZ Fresh Produce Safety Conference we have produced a document to share the new findings on Listeria. 

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  • 04 Dec 2018

    Sustainable Farming Fund - Literature Review - PowerPoint

    We have created a PowerPoint presentation to simplify the findings of the Literature Review and to enable organisations to share this with their team.

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  • 29 Oct 2018

    United Fresh seeks Growers’ help for Traceability Survey

    As you are aware, United Fresh was awarded a Sustainable Farming Fund project in June 2018, which is entitled “Effective Fresh Produce Traceability Systems” (Project 405482).

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  • 24 Sep 2018

    Major Fresh Produce Traceability Project Underway in New Zealand

    In light of the recent shocking Australian strawberry tampering event, the New Zealand produce industry is taking every action possible to reassure customers their safety systems are robust.

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  • 07 May 2018

    Professional Development - Fresh Produce Recall Workshop - Friday 1st June - Waipuna Hotel & Conference Centre Auckland


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  • 19 Apr 2018

    Applying for PLU Codes - TAG Update April 2018

    Applications for PLU Codes are now managed by United Fresh here in New Zealand, if you require a PLU Code please make contact with TAG Chair, Dr Hans Maurer

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  • 28 Feb 2018

    NSW Food Authority: Listeriosis outbreak linked to rockmelon

    The NSW Food Authority is advising consumers who are most vulnerable to Listeria infection such as older persons, and people who have weakened immune systems due to illness or pregnancy, to avoid eating rockmelon after a recent spike in listeriosis cases in elderly people has been linked to the fruit.

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  • 27 Feb 2018

    NSW, Australia Listeria Outbreak Update

    An outbreak of listeriosis has taken place in New South Wales with an unexpected increase in cases in January and February.

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  • 25 Jan 2018

    DataBar's move into the Produce Industry

    Consumers, retailers, wholesalers, packhouses and growers alike are all familiar with fruit label- the tiny stickers commonly found on oranges, apples, kiwifruit, avocadoes and a myriad of other produce.

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  • 10 Aug 2017

    Technical Advisory Group Update - August 2017

    United Fresh Technical Advisory Group members have attended several conferences as reported in this update.

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  • 20 Jun 2017

    Technical Advisory Group - Update June 2017

    As you can see from the banner, our name has changed. We are no longer the Food Safety and Traceability Committee, but the Technical Advisory Group (TAG).

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  • 10 Mar 2017

    URGENT LeaderBrand salad product recall announcement

    On Thursday the 9th of March at 11am, LeaderBrand Produce Ltd. was advised that one of its salad product lines tested positive for Listeria monocytogenes bacteria or ‘Listeria’ as it is more commonly known.

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  • 10 Mar 2017

    Reminder: New Food Safety Law and Templates for Businesses to Manage Food Safety

    The Food Act is a new law for Food Safety, which came into effect on 1st March 2016.

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  • 22 Sep 2016

    United Fresh Food Safety & Traceability Update - September 2016

    Food Safety Law Reform Bill - what it means for your fresh produce business

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  • 19 Aug 2016

    A Note from Hastings District Council for Local Businesses


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  • 16 Aug 2016

    Important Notice for Horticulture businesses (growers, packhouses, distributors) from the Ministry for Primary Industries

    Health officials in Havelock North have issued a boil water notice for Council water supply.

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  • 28 Jul 2016

    United Fresh Food Safety & Traceability Update - July 2016

    In May 2016 the United Fresh Food Safety & Traceability Committee submitted a “Strategic Assessment in the New Zealand Domestic Fresh Produce Industry”

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  • 13 May 2016

    United Fresh AGM & Members Meeting 2016

    Our United Fresh AGM & Members meeting held in Auckland on Thursday 12th May 2016 was well received by around 80 of our members

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  • 17 Mar 2016

    United Fresh Members Meeting and AGM - Diary Note - Thursday 12th May at 3:30pm

    Please join us for our United Fresh Members Meeting and AGM.

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  • 03 Feb 2016

    New Food Act Takes Effect Next Month – Are you ready?

    New Food Act and Guidelines for Fresh Produce Food Safety

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  • 14 Dec 2015

    MPI Update - Strain in fifth Hepatitis A case confirmed - 14 December 2015

    Results from testing have now confirmed that the fifth person, who recently contracted Hepatitis A, as reported last week, has the same strain of the virus as the other four people who fell sick with Hepatitis in late October and early November this year.

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  • 09 Dec 2015

    New development in MPI’s berry investigation - 9 December 2015

    A newly notified case of Hepatitis A is likely to be linked to the consumption of the Fruzio Mixed Berries product, which is currently the subject of an MPI-directed product recall.

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  • 30 Nov 2015

    Ministry for Primary Industries Increase Surveillance of Imported Frozen Berry Products

    The Ministry for Primary Industries (MPI) has released a media statement today regarding imported frozen berries and four reported cases of Hepatitis A.

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  • 25 Nov 2015

    United Fresh Food Safety & Traceability Update

    October and November have been busy for the United Fresh Food Safety & Traceability Committee.

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  • 13 Nov 2015

    Last chance to register Biosecurity, Food Safety & Traceability Workshop – Tues 17th November

    If you haven’t already registered for next Tuesday members’ workshop (being held in partnership with MPI) you will need to do so today

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  • 30 Oct 2015

    Register for our United Fresh Biosecurity, Food Safety & Traceability Workshop – 17/11/2015

    We are pleased to present our Biosecurity, Food Safety & Traceability and Food Law Workshop in partnership with the Ministry for Primary Industries.

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  • 06 Oct 2015

    Biosecurity, Food Safety & Traceability Workshop

    United Fresh New Zealand Incorporated in partnership with the Ministry for Primary Industries invite members to attend a workshop on Biosecurity, Food Safety & Traceability and Food Law.

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  • 06 Oct 2015

    Yersinia Pseudotuberculosis - Reviewing the Impact

    The United Fresh Food Safety Committee is undertaking a review of the issues surrounding the Yersenia Pseudotuberculosis Outbreak last year. The objective is to understand, from a domestic fresh produce industry perspective, the areas where we need to undertake planning in order to be better prepared for any future outbreaks.

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  • 04 Sep 2015

    Strawberry Traceability Pilot 2016

    This project focuses on the external traceability challenges arising in the domestic fresh market strawberry supply chain, as the fruit passes from grower to retailer. United Fresh is working with GS1 New Zealand in this pilot project.

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  • 01 Sep 2015

    Food Law Update

    MPI will be launching an online tool to help people understand the Food Act 2014, which comes into affect on 1st March 2016.

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  • 01 Sep 2015

    Food Safety, Food Security & Your Business Planning

    United Fresh partnered with Horticulture New Zealand to present a 90 minute breakout session on Food Safety, Food Security and Your Business Planning at the HortNZ 2015 Conference this year.

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  • 28 Aug 2015

    Fresh Produce Safety Conference, Sydney August 2015

    United Fresh attended this conference run by PMA Australia & New Zealand’s Fresh Produce Safety Centre, hosted at the University of Sydney.

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  • 18 Feb 2015

    United Fresh Takes the Lead in Food Safety and Traceability

    For over two decades United Fresh has worked on behalf of the New Zealand produce industry on Food Safety, Traceability and Industry Standards. To further strengthen this framework and safeguard food safety, we recently established the Food Safety and Traceability Committee.

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